Matt Escoubas is the Director of Social Impact at FORS Marsh, a research-first communications agency. With over 25 years of experience in marketing communications across federal, corporate, and nonprofit sectors, Matt leads Serve, the company’s employee-driven division addressing systemic social inequities.
His primary focus is improving recovery services and support for individuals with substance use disorders. Matt spearheads a multi-year research investment aimed at mobilizing public and private organizations to prioritize workplace recovery initiatives. Throughout his career, he has collaborated with multiple federal health agencies, including HHS, SAMHSA, NIDA, CDC, ONDCP, FDA, and NIAAA, on public health campaigns spanning substance use, heart disease, asthma, smoking cessation, nursing research, and pediatric palliative care.
A purpose-driven leader, Matt’s efforts have garnered numerous public health industry accolades, such as the PR News Platinum Award, Bronze Anvil Award, National Health Information Awards, and Thoth Awards. He serves on the board of the Global Recovery Initiatives Foundation (GRI) and is an active member of Al-Anon. Matt holds a Bachelor of Arts in Political Science from The George Washington University.